In partnership with ICC Georgia #BeActiveInGeorgia organized an International Conference “Sportsway” on 28 September in Biltmore Hotel.

During the Conference the following topics were covered:
• Sports and Active Tourism Influence on Regional Development.
• Participants of sports and active tourism industry, strategy, development perspective.
• Sports and active tourism impact on the economy and quality of life.
• Economic effects of small and medium measures for the region.
• Experience and examples of European cities and regions.
• The influence of traditional games in terms of territorial marketing in regions.
• The role of ecological tourism in the region’s strong economic development.
• Effect of local population involvement
• Analysis of socio-economic profits of mass sports events (Runing events, marathons, triathlon …)